Athletics: 10 Mistakes that Most People Make

Tips on How to Maintain Artificial Turf for Sports and Athletics

If you own an artificial turf, one thing you need to know is they are not maintenance-free. You need to maintain your grass in good condition to keep in condition for use by sports people and athletes.

Most suppliers offer their customers a chance to use their turf for longer by providing a guideline with a step-to-step guide on how to maintain the carpet. Owners of artificial turf can, therefore, know how to go about the process of taking care of their grass.

In this article, we offer the main guidelines that can be used to take care of any artificial turf.

Perhaps the most important maintenance practice that should be carried out on artificial turf is sweeping and dragging the surface of the grass. This should be done with special machines for the process to be efficient. The main reason this should be done is to boost the chance of the fibers on the turf to remain in an upright position making it safe for use.

If you intend to set up the artificial turf in an area with numerous trees, be prepared to vacuum it on a regular basis. You can use a leaf blower to remove seeds that might accumulate on the turf. Do this regularly to prevent weeds from growing on your turf.

Owners of artificial turf need to use anti-microbial products to clean their grass. This cleaning process should be done weekly or monthly depending on how frequently the carpet is used.

At the same time, the carpet should be weighed periodically to ensure that the level of hardness is lower than 200Gmax level. This analysis should be done at least once a year. Despite the fact that most suppliers guarantee that their turf is likely to last more than two years, you have to take this record. To be on the safe side, hire a professional who can handle the job.

When the snow is over, artificial carpet should be cleared of snowflakes. This is because snow is likely to damage your turf if snow remains on it for a long time.

You should consider taking good care of your artificial turf if you want to enhance the safety of your athletes. This also makes playing on the turf comfortable and enjoyable. To ensure you find the best lawn in the market, do a thorough online search for variable stores. Since there are several manufacturers of artificial grass, consider having a competent person with you to help with the search. Confirm other factors as well including price and reviews to find quality carpet at an affordable price.

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Optimize A Fashion Website For Your Target Audience

The US fashion e-commerce industry has maintained a steep growth curve over the last four years. In 2013, apparel and accessories sales accounted for 17 percent of the total retail e-commerce sales in the US, and by 2016, it is predicted to become a 73 billion dollar market. The total revenues from the US fashion e-tail sector are expected to reach 86 billion dollars in 2018.

If you want to secure a lion’s share of the pie in this fast-growing industry, you cannot neglect your online audience. No wonder, from industry bigwigs to small luxury brands, all types of virtual fashion houses are striving to optimize their stores for new generation consumers, who are social media savvy, and essentially look into various online channels for inspiration.

The ‘optimum’ formula

Website optimization is all about enhancing your visibility among your target audience. As far as fashion sites are concerned, the task becomes doubly challenging for marketers, as they need to have an eye for fashion and a deep knowledge of digital marketing trends to be able to push products in markets that seem to get altered every six months.

Search engine optimization (SEO) and social media marketing (SMM) are the two pillars of any fashion website optimization strategy. However, before delving deeper into the subject of fashion site optimization, it is important to keep the following aspects of this niche industry in mind:

• Fashion industry is seasonal
• Creating real-life experience is the key
• Trends change here regularly
• Fashion is in the eye of the beholder Fashion SEO

As ironical as it may sound, 19th century author and poet Oscar Wilde’s famous statement – Fashion is a form of ugliness so intolerable that we have to alter it every six months – holds true even to this day, which is why fashion store optimization becomes an overwhelming task for SEO companies. It takes time for websites to achieve organic ranking on the search engine results (SERP) page. Sometimes, it may even take six months to feature in the SERP page. The reason: Fashion trends are extremely short-lived, and are guided by the seasonal needs, while SEO companies are expected to get your website rank on the SERP page in less than three months time. To be able to rank on the first page of leading search engines – Google, Yahoo and Bing – by winter this year, when people will actually start searching for such keywords, companies have to start their SEO works at least three months in advance.

Given the unique nature of the industry, fashion SEO typically involves the following strategies for any given apparel category:

• In depth analysis of trend data to be months ahead of the industry with their optimization activities
• A lot of brainstorming to zero in on the right keywords, with an ability to predict the coming season’s top silhouettes, colors and product types
• Target keywords that are season-specific such as ‘Fall-winter fashion’, ‘Milan Fashion Week 2015’ and so on.
• Reference to fashion color report provided by Panton, the expert in color standardization

Bring In Real Life Experience

Online shopping is different from buying things in a brick and mortar store. In a real store, we can see and feel fabrics for their color and texture, or try clothes to check their fit. Fashion e-shops need to simulate these effects to present your product as realistically as you can. Recommend combinations to create a personalized look. For instance, if you are dealing with shades and glares you can use the virtual try-on facility, offered by some stores specializing in eye wear. The embedded software allows you to create a short video of your face, and then see how your chosen frame looks on you.

Optimize With Social Media

Reaching out to customers on social sites such as Facebook, Twitter and Pinterest can lead to massive increases in brand loyalty as well as in sales. Take a leaf out of fashion stalwarts including Burberry, Zara and Victoria’s Secret, who are capitalizing on the 400 million Facebook users and more than 22 million Twitter users to create ripples in the cyber world.

Below are a few inspiring strategies that top social media marketing companies are employing to enhance the viability of fashion brands:

Tailor your message for different demographics: Luxury handbag brand Michael Kors’ Instagram page boasts a combination of luxe product and lifestyle shots, while its Pinterest albums include topics like ‘style icons,’ ‘Michael’s style tips,’ and ‘history of American style’.

Provide an interactive experience: Burberry, the luxury couture brand makes it a point to unveil their collection on Twitter and Instagram before hitting the runway.

Tell an inspiring story about your brand: Christian Dior tried this by creating a ‘Secret Garden – Versatille’ storyline, painting a luxurious picture of its new collection.

Use stunning visuals: Zara that boasts 9,000 fans across their social channels, places great emphasis on sharing rich images of their latest collections, especially on Pinterest.

Provide real time customer service: Jeans and casual wear bigwig, Levi Strauss has really mastered the art of providing customer service in real-time.

“The best color in the whole world is the one that looks good, on you!” This statement by holds particularly true of fashion e-commerce website optimization. An impeccable fashion sense is not about following the trends blindly, but about taking cues from them, and tweaking them according to your looks and comfort to make a unique style statement. When you are optimizing a fashion e-commerce store, make sure you offer uniquely personalized fashion solutions. Remember, there is no one-size-fit-all dress in this world!

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Capt’n Crush Ray Sets Three New Golf World Records With CopperJoint Sleeve

FOR IMMEDIATE RELEASE

ELKHART, Ind. — CopperJoint sponsored professional golfer Lynn “Capt’n Crush” Ray set three world records recently while using the company’s innovative copper elbow sleeve. Wearing a CopperJoint elbow compression sleeve at the recent 2016 Golf Fest Show in Mesa, Arizona, Ray set a new world record for the longest low-elevation carry of a backwards-swinging golf drive at 294 yards, 1 foot and 4 inches, a Guinness-certified accomplishment. At the same event, Ray set a new unofficial record for the most full-swing golf drives in an hour, striking a total of 1090 balls down range.

Ray followed this pair of performances with another Guinness World Record at the second leg of the 2016 Golf Fest circuit in San Diego on March 4, beating his own previous high mark by driving 469 golf balls 300 yards or further in sixty minutes. Ray credits the CopperJoint elbow sleeve with greatly alleviating the joint pain he used to experience, saying in a new interview at the company’s website “It is a great product and I won’t hit another golf ball without it on.”

“One of the most rewarding things about this business is seeing what a difference our products make for so many hard-working athletes,” CopperJoint CEO Jon Deal said, “We’ve been big fans of Capt’n Crush for many years and have followed his impressive career with great interest. We were thrilled when he accepted our offer of a sponsorship after having already started wearing our CopperJoint sleeve on his own. Lynn’s record-setting performances at the recent Golf Fest Shows were amazing to behold, and we are truly proud to be able to support such a devoted athlete.”

Made using a proprietary, patented process that allows pure, elemental copper to be incorporated into nylon at a fundamental level, the CopperJoint family of compression sleeves are favorites of everyone from active athletes to those suffering from degenerative conditions like arthritis. Designed to provide effective joint support and promote recovery from injuries by encouraging blood circulation, the copper-infused compression sleeves also wick moisture and prevent bacterial growth and the development of odors.

With many athletes and others now discovering the benefits of these unique products, achievements like those of Lynn “Capt’n Crush” Ray at the two recent 2016 Golf Fest Shows help to spread the word even further. As a CopperJoint sponsored athlete, Ray wears one of the company’s elbow sleeves in training and in competitions, as he details in an extensive new interview now online at CopperJoint.com, where links to YouTube videos of his record-setting performances can also be found.

About CopperJoint:
Incorporating the regenerative, anti-microbial power of pure copper into top-quality, 4-way knee, ankle, and elbow compression sleeves, the CopperJoint family of products supports everyone from hard-training athletes to those who suffer from degenerative joint conditions.

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Cheap Online Shopping: Latest Fashion Trend

The hottest fashion statement of this season certainly has to be to dress as bold as possible. And the best way to display your boldness can be by wearing spaghetti, tube or lace dresses. All the big celebrities have been seen wearing them at red carpet events. Both the spaghetti and tube dresses help to display the toned upper physic of the wearer. Here in this article we shall attempt to decode this new fashion forward trend.

It is widely assumed that the people that wear these two types of dresses need to have a perfect figure. But the truth is that these two options are readily available in a wide variety of lines and figure like the fit & flare or body con silhouettes that are sure to fit any body shape and type. If you are in the mood to spice things up then go with the top that has cuts on its side or those that are detailed with lace. You do have to admit that when you look at your closet you must be sitting in-front of it wondering what to wear. If you are a little confused as to which dress to wear to a party then the best and safest bet would be to go with the spaghetti dresses. If you want to increase the glamour factor to your outfits or wardrobe then definitely get this look.

On the other hand if you have a business engagement in the morning and a casual plan to catch-up with your girl pals later in the day then you obviously cannot go back and forth in changing clothes. So instead wear a tube dress. It is great for both the occasions and will help you save a lot of time.

So versatility of the tube dress does make it the most ideal choice if you want a dress that will look good at a formal event, casual outing or party. You can also add some layers to your look if you think that tube dresses are getting a little too boring.

The only thing to worry about when wearing a spaghetti or tube dress is to choose the right inner wear. Most women prefer to wear strapless bras with these dresses, so make sure that they give you good support, otherwise you can always go for a stick on bra.

Dresses in lace have always been a favorite with the ladies and this season too they attracting a lot of attention. The lace fabric is very soft to touch and the variety that is available will surely satisfy your fashion cravings. Lace dresses are also very comfortable to wear, look beautiful and are feminine too.

There are so many ways that lace dresses can be made to give a bold and sensual look. Some of the styles that you can wear are mini lace dresses and backless dresses. The best part about lace dresses is that they are fashionable without being too pricey. If you are not too sure or confident in wearing a full lace dresses then you can always detail your tube or spaghetti dress with beautiful lace. But if you like to experiment then we suggest that you pick a bold vibrant colored backless lace dress; you will be the talk of the town because of your bold fashion sense! You can easily search for these high-on-the-glamour-quotient dresses online and also find very cool accessories to match with the look that you want. All these items are available at online stores and are really affordably priced. And this is the reason that more women are now doing cheap online shopping as compared to a couple of years back.

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Shop For Designer Anarkali Suits Online

Looking for trendy ethnic wear? Have you tried the latest designs in anarkali suits? They are one of the most preferred and hot selling outfits for a couple of years now. They have made a great comeback in the fashion market. Fashion designers have added their modern touch by introducing new designs and patterns to the age old anarkali making it fit for various occasions. These suits come in a wide array of designs, colors, fabrics, styles and patterns. Everything right from standard casual wear suits to designer wear is available at great prices.

Choosing a perfect ethnic suit is indeed a challenge. With so many designs and patterns in the market, it often gets really confusing as to which one to buy. There are various factors you need to consider before you start shopping. Anarkali suits are available in different styles, for example, the long floor length suits, ankle length suits and many more. You need to check which of these styles suit your body shape and structure. The best part about anarkali suits is that it suits all women with different body structures.

You will find these suits available in a variety of fabrics, shades and designs. You get them in cotton, georgette, crepe, silk etc in different color combinations. Choose a shade that you probably don’t have in your wardrobe. You can buy casual anarkali suits as well as party wear anarkali suits depending on the occasion you’re planning to buy one for. Casual anarkali suits come in light embroideries with laces with a chiffon dupatta. Whereas, the party wear ones are heavy made in jacquard, net or silk with embellishments like zari work, embroidery etc. Choose the one that best suits your occasion.

You also need to ensure that the dress you buy fits you well and enhances your best body features. If you are shopping online, check for accurate body measurements before buying a dress. A well fitted dress not only looks good but also makes you feel confidant. Pair up your anarkali suit with the right accessories, a perfect pair of heels and a stylish clutch. You can now shop for trendy anarkali suits online at reasonable prices. Leading online fashion stores offer a huge collection of Indian ethnic wear for women. The catalogue includes everything right from apparels to footwear, accessories, bags, jewelry and much more. The biggest benefit of shopping online is the wide variety of choice.

Turnstylish is a leading online fashion store that offers an amazing selection of ethnic wear for women, bags and accessories. With easy payment and quick delivery options, the store is trending amongst shopaholics offering a wide array of designer collection at rock bottom prices.

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Where to Buy the Best Boot Chains?

Here are many different ways to dress up shoes to make an impact and have your footwear stand out from the crowd. Boot chains are one popular way to do this, as they are extremely versatile and can be repositioned as often as you like in order to consistently create new looks that match a whole wardrobe of different outfits.

It can be difficult, however, to know where to get your hands on quality shoe accessories, especially specialist items such as boot chains, heel rings, shoes clips and many more. Thankfully, there are several simple places to look in order to find the product you are looking for.

The first – and possibly the best – option, is to conduct an online search for your boot chains. There are more and more retailers than ever before selling these fashionable items, and you will be able to find a large number or reputable stockists quite easily with a quick scroll through the search engine results pages. It is recommended to look for retailers of boot chains that are specialized in the design and manufacture of these types of shoes accessories. There are certainly many vendors out there, but the best ones are likely to be those that can boast a specialism in the production of these items and can consistently produce exciting new designs.

Why is this so important? Well, the answer to this question is quite simple really – boot chains and all types of shoe clips need to be well-designed in order to look good and perform well; this includes being made of durable materials, creating no damage on the shoe, being a great fit for many shapes of shoe and more. Going to the specialists will guarantee you get a superior quality of product.

Next on the list are vintage stores; you may find these online or in your local shopping area. Boot chains and shoe clips are not a new trend, so by trawling through the racks at your local charity store you may be able to grab a unique and stylish bargain. The same goes for online vintage stores, where you may be able to find a rare item that nobody else has.

Be aware, however, that many vintage stores selling shoe clips and boot chains have cottoned on to the fact that these stylish items are making a come back, and prices have risen accordingly. It also should be noted that not all vintage items are guaranteed to be in great condition, especially if you are buying online – check full details with the seller before purchase.

After you have considered these two options, you can look in all other conventional places that you might find all manner of fashionable shoe clips and boot chains. These include your local high street boutiques and large national department stores. Feel free to explore their online collections well as what is on their in-store shelves, but in all cases be sure to verify quality before purchase.

Some key factors that you need to consider when buying boot chains and another types of shoe clips include the size of the designs in relation to your footwear, look of the accessories when attached to your footwear, quality of material and manufacture, how they attach to your footwear, if they leave a mark on your footwear and whether they are comfortable to wear.

If you are buying from a high street store, feel free to try out the item before you buy. Remember to bring in the footwear you want to attach them to in order to guarantee a good fit. If buying online, check product specifications carefully and make yourself aware of the return and refund policies if you decide, in the end, that the look you have chosen is not for you.

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Interesting Things To Do With Wholesale Buttons

In fashion designing and clothing, buttons are commonly used as fasteners. They are made from a variety of materials, with plastic being the most common. But, today, buttons can be used in more ways than they had been used previously. As a jewelry designer I use wholesale buttons to design chic and funky necklaces and bracelets. Sometimes, I also use them in crafting.

I have personally crafted a range of interesting and unique things with wholesale buttons and today I am going to share with you some of these ideas. However, you must keep in mind that some of these craft ideas will require you to use lots of button so purchasing them wholesale would be a great idea. Button Headband

If you have kids around, you can craft beautiful headbands for them using buttons. You can even sell your creations online if you don’t have anyone to gift these lovely and cute headbands. You will need a plain headband on which you can stick colorful buttons of different sizes using strong adhesive. Allow it to dry and you will have interesting headbands to wear, give as gifts or sell online.

Decorate jewelry box

Buttons can be used to decorate the top part of the jewelry box. You don’t necessarily have to use this box to store your jewelry but you can simply use it as a décor in your home. Using glue, you can stick buttons of different sizes and colors to the top of the box and around the sides as well.

Buttons garland

If you want to do something different when it comes to decorating your Christmas tree this year, you can make a garland using wholesale buttons and drape it around your tree. All the colorful and sparkly buttons used in the garland will add charm and cuteness to your tree.

Button covered eggs

You usually look for painting ideas when it comes to decorating your Easter eggs. But this time, why not do something different. Instead of using paint, stick tiny buttons all around the egg. You can use different colors, mix and match colors and also create different shapes with cute little buttons on your Easter eggs. Beautiful belt

You can even make a beautiful belt for yourself using mismatched buttons. You can simply arrange the buttons on a plain black belt and stick them together using glue or you can start from scratch and use ribbon as the base for your belt and use needle and thread to sew the buttons into place.

Decorate your bag

Make your bag and accessories look funky by designing them with buttons. You can outline any pattern of your choice on the bag and stitch these elements into place. For example, you can draw out the branches of a tree and use buttons to highlight flowers or fruits.

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How Online Shopping Makes The Fashionable World Go Round

Superannuated is the former approach to shopping, in which the ongoing trends of fashion remained confined to only a fraction of the population, since all people bought their apparels and accessories from very different markets and stores. Today, everyone knows the hippest trends of the time, because they all refer to online shopping sites for the latest fashionable clothing. The best and newest clothes and fashion accessories are now available to one and all, irrespective of their reach to the nearest physical retail stores. It does not come as a surprise, therefore, that everyone knows what is in and what is out in the world of fashion, with almost all people buying their desired clothing online.

Online stores are always teeming with fresh arrivals

The shopping websites on the internet is always teeming with fresh arrivals in clothing and accessories, keeping their stock frequently updated, and providing customers with the newest merchandise from the best brands. In addition to this, online shopping has also successfully put an end to the age-old myth that branded clothes cannot be grabbed at cheap prices. With the incredible offers of discount on apparels from top brands, availed by online retailers, purchase of branded clothes has become far simpler. The technical aspects of online stores are user-friendly

Even the design of online shopping sites is oriented to absolutely suit the users’ convenience. Many features are available on the websites, transforming shopping into an incredible experience, with fresh arrivals, discounted clothes, and upcoming products, all displayed in separate windows. The customized search and filter options allow customers to look specifically for exactly the stuff that they are looking for, based on different brands, sizes, categories, colors and many other options. The displayed results may also be sorted in the desired order in terms of price or popularity.

A wide variety of price ranges to choose from

Men’s and women’s fashion in both, clothes and accessories is featured by online stores, with a wide variety of price ranges, according to the choice of the customers. Women find an impressive array of dresses, tops, bottoms, and what not. Moreover, the interest of men in fashionable clothing has undergone a boost due to the ease and simplicity associated with online shopping. There is no longer a need to spend hours in malls and marketplaces, in search of the right apparels to wear on special occasions or for daily wear, hovering from one store to another, carrying heavy shopping bags. The clothing that consumers pick from a website is delivered to them swiftly and safely, through the tie-ups of shopping websites with trusted cargo companies, sometimes shipping the apparels on the very same day as the placement of order. The more you purchase, the more you save

Moreover, since most web stores offer free shipping in case of relatively large orders, a lot of the customer’s money is saved, which could have been spent on fuel and travelling in case of shopping from physical stores. It is only fair to say, therefore, that the purchase of fashionable clothing, not only for men and women, but also for kids and even infants, has been impressively simplified due to the revolution that is online shopping.

Overall, the phenomenon of online shopping has not only brought a change in people’s mindsets, but also enabled them to save a lot every time they buy online. Nobody now cares for the alluring advertisements of various offline stores that boast of selling cheaper things only in their advertisements. Now people around the globe have understood the importance and utility of online shopping and taken a totally different route.

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